Professional summary نبذة مهنية
Bilingual brand systems for F&B and retail — identity, packaging, and Arabic typography that isn't an afterthought. Nine years, ex-agency, now independent.
هويات بصرية تُبنى بالعربية ولا تُترجم إليها — للمطاعم والمتاجر والعلامات الناشئة.
Experience الخبرات
Identity systems for 20+ F&B and retail brands across the UAE.
Led Arabic-first identity work for government and hospitality clients.
Packaging and retail identity.
Selected work أعمال مختارة
Café group (Dubai) · Lead designer · Branding · 2026
Full AR/EN identity & packaging for a three-branch café group.
Fragrance brand · Brand designer · Packaging · 2025
Arabic wordmark and packaging system.
Restaurant (JLT) · Designer · Print · 2025
Bilingual menu design language.
Services & packages الخدمات
60-min working session + written notes · Same week
F&B and retail, print-ready · 2–3 weeks
Logo, palette, typography, guidelines — AR/EN · 4–6 weeks
Verified work record سجل موثّق
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